Mobile

Today Mobile Marketing is one of the most effective means of connecting with your intended audience. There are several benefits associated with the utilization of mobile media above traditional forms of advertising.

Firstly, Mobile Marketing works well for the simple reason that it is personal in nature. Instead of hoping that the channels don’t get changed when you commercial is screened, you could send it straight to the individual and know that they will receive your message.

Another benefit of the Mobile channel is immediacy. One doesn’t have to wait as long for the user to react as the ability to access the message is within their reach.

With hundreds of products being advertised online, it is hard to differentiate your product from those offered by your competition. Mobile Marketing allows you to do gender, socio-economic and geographic targeting and provides information about your product or service directly to the consumer.

Here are some interesting statistics for you to consider:

70% of South Africans used the mobile internet to communicate with friends.
Over 30 million active cellphones – 75% of all South Africans aged 10 or over.
Over 10 million people connect regularly to the mobile internet.
The Mobile click through rate average is between 1-2.5%, compared to an online click through rate of 0.3%.

Our mobile services include:

Mobile site design
Banner design
Campaign development – SMS & MMS
Short code set-up and management
Mobile Media buying
Provision of analytics and reporting

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